Thank you for your interest in our new Medicare Agent Directory.
Since 2012, MedicareWire has provided free Medicare plan and benefit information to seniors. This year MedicareWire will serve over 330,000 seniors, and our numbers are growing fast.
Seniors like the information we provide, but until now, they had to look elsewhere to get enrolled. More often than not this meant clicking on an ad that took them to a lead generation website. This creates a horrible experience for seniors because most lead generators sell their leads to multiple agents. As a result, seniors are flooded with calls from agents and appointment setters.
We have a better way for both seniors and local agents.
Live and Ready for AEP!
Beginning 1 September, MedicareWire will directly connect seniors with local agents. Connections will occur two ways.
The first way is through our agent profile pages. These pages will appear in Google, Bing and Yahoo search results for local agents. The second way is when we show seniors the agents contracted to sell a specific insurance policy. Seniors look at more than 3,000 of our plan pages every single day.
Here’s how it will work.
Agents contracted to sell Aetna’s Medicare Choice Plan in San Diego, California, as an example, will be shown to seniors viewing the plan page on MedicareWire. Seniors have complete freedom to contact the agent of their choice through our pages. We do not capture and sell leads. However, we will encourage seniors to set a call appointment online, or ask for more information about a plan. We’ll forward that communication on to you.
Free and Upgraded Agent Profiles.
We have three listing levels. Our BRONZE agent listing is FREE, and features the same information as SILVER and GOLD, however they will not be promoted on our Medicare plan pages.
Upgraded listings include a SILVER ($99/year) and a GOLD ($149/year) plan. The difference between these plans are the number of carriers you can claim. With the SILVER plan, agents can claim 1 carrier for each plan type (e.g., Medigap, Part C, Part D, or individual dental). With the GOLD plan, agents can claim up to 3 carriers for each plan type. Plus, agent website links on GOLD plan pages are “do follow”, for improved search engine optimization.
Why We’re Doing It.
We’ve been approached by multiple agencies with large call centers asking us to generate leads for $20 to $50 per lead or up to $75 per policy. If our goal was money, this would be a great business model, as it would generate tens of thousands of dollars each month on autopilot.
Money is not our mission.
Our mission is to do our part to help seniors get the best healthcare possible. It all starts with the right insurance.
Our Medicare Agent Directory is just one of several new tools we’re building that helps seniors get better healthcare. The fees we charge for upgraded listings will offset the loss of revenue from ad clicks to lead generation websites. We think this is a big improvement for both seniors and participating agents.
We’re also working on decision support tools that guide seniors through the decision-making process based on their personal situation. We’ll make these same tools available to agents in our directory, because what’s good for the senior is ultimately good for agents.